Why are people so consumed with their PageRank, predicted PageRank, PageRank of inbound links, PageRank of pages with outbound link, etc.?
At the end of the day, PageRank doesn’t hold any value does it? Well, perhaps it does.
How many search engines do you think there are on the web? 1? 3? 10?
I don’t actually have the answer to that question, but I do know that there are a lot of search engines, many of which neither you nor I will ever use. That doesn’t mean that other people won’t use them so it makes sense to get your website listed in them just in case. Right?
My brief experiment into building a non-Internet marketing list for profit has come to a relatively clean point after running a 2-month Google AdWords campaign as the primary source of traffic.
The target market was a traditionally off-line, real world industry that consists of UK home business and shop owners alike. From the offset, I knew it was going to be a challenge to convince such an audience to spend their money on information-based products, but it was something I wanted to experience for myself.
I say “launched”, but it’s really more of a case of it quietly being made publicly available. After the amount of hype surrounding the launches of some of the more well-known Internet marketing products, this is positively spider footsteps territory. That’s not to say I haven’t got a few ideas for promotion lined up, but more on that some other time.
So what is it? To sum it up, it’s a handy desktop keyword tool for creating permutations of input keywords. It’s especially useful for pay per click advertisers and those using website generation tools.
What makes it different from any other keyword permutation tool? Well, for a start it’s very easy to use and then there’s a little twist that I hinted at previously. No, I’m not ready to tell yet, but it’s a fantastic proposition for owners of mailing lists. Again, more on that when the time is right.
I’d actually developing the application a couple of months ago, but it’s really been the last 20% of the project that’s taken 80% of the time. To be honest, as a PHP developer, developing a desktop application on my own was always going to be a challenge and there were moments when my thoughts thrashed about trying to produce the killer application. It certainly wasn’t easy avoiding the overdevelopment that leads to a later and later launch.
I’d originally developed the website payment system to be PayPal based as I prefer instant payments (who doesn’t :)), but then the issue of affiliates cropped up and whilst I had thought about integrating my own affiliate system I knew that I was at risk of scope creep (continually adding additional functionality for a better product). So, at the last minute I replaced the PayPal payment route with ClickBank. Sure, there’s the disadvantages of delayed payments, currency exchange charges and the $49.99 initial charge, but with it comes the benefits of an established referral system with plenty of affiliates.
The project so far has been quite a learning experience. There were certainly a few steps along the way that could have been made easier with the proper guidance so maybe you’ll see in a future $7 guide!
Anyway, do check out Keyword Permutator, laugh at my video, buy a copy and promote it to your lists for a 40% share! 
A special thanks to all of the beta testers for your valuable feedback.
Technorati Tags: Keyword Permutator, keyword tools, pay per click, website generators
I’m currently trying to build a list of newsletter subscribers in a non-Internet marketing niche, primarily through the use of a Google AdWords campaign offering a free info-product. If my ad-writing is on target, the free product should be just what qualified searchers are looking for and once on the list, each opt-in subscriber will receive a series of emails with useful advice and my promotions.
