A couple of days ago, I started developing a new website that’s covering a topic where there’s plenty of money being spent and lots of interest. It’s a popular industry, but this particular segment of the market isn’t too saturated with existing competition. I’m thinking it’ll be relatively easy to obtain good search engine rankings for as this type of site is always popular and very linkable.
Back in February of this year, I launched a keyword tool that I’d developed to help save me time setting up Google AdWords campaigns. Rather than some of the grand launches you can see from a mile off, Keyword Permutator (KP) trickled onto the Internet with little promotional effort on my part.
Stu’s posted 11 reasons why my blog might suck. I don’t think most apply (I’ll await his review of my blog before responding to the rest), but here’s my response to those that might.
My brief experiment into building a non-Internet marketing list for profit has come to a relatively clean point after running a 2-month Google AdWords campaign as the primary source of traffic.
The target market was a traditionally off-line, real world industry that consists of UK home business and shop owners alike. From the offset, I knew it was going to be a challenge to convince such an audience to spend their money on information-based products, but it was something I wanted to experience for myself.
As with virtually any subscription scheme, an active opt-in list will be subject to a natural turnover of subscribers. Freebie seekers will have gotten what they wanted, those who were captured by a net cast wide might find their interest start to drop off once the flow of goodies stops and then there’s the rest.
