Internet Business Blog

Many people have a vocation in life; a conduit through which to channel their energy and focus. Sometimes, even the most unrelated paths can draw parallels. Spending time in online search engine optimisation (SEO) communities and having acquaintances who are religious has allowed me the opportunity to see some striking similarities between the two groups of people.

Now, you might not appreciate the similarities between the two subject matters right away, but consider the following characteristics:

• There are many different faiths or belief systems. Some beliefs are more popular than others, but each will have its own following of dedicated individuals who believe that things should be a certain way.
• The faiths don’t always get along with one another nicely and each may proclaim their own way of existence to be the one, true way to their goals/nirvana/holy grail/state of enlightenment.
• There is often a lot of internal debate about the interpretation of scripture by followers within a faith. Much of this debate is often futile as only the originators of the faith really know the consequences of your actions.
• For those who seek it, there are representatives in recognised positions to provide guidance.
• Each faith has a way of defining what is good and what is evil.
• There are calendar-based events to observe, events that are pivotal to any particular faith.

Am I describing religion or SEO?