7 Reasons Why Blogs Beat Forums

March 31st, 2007

When it comes to sharing your thoughts online, there are many options available to you. Two of the most popular forms of interaction are blogs and forums. Both have their own individual characteristics, pro’s and con’s, but in many way blogs are a better conversational platform and here are 7 reasons why:

1. It’s all about you

Your blog will only be about topics you’re interested in. It’s always going to be on-topic.

2. You’re the moderator

Imagine how annoying it is when you spend time crafting a well-written forum post only for some trigger-happy moderator to come along and delete your post. Whether you cause it to happen or some other participant in the thread causes it, the net effect is that the time you spent composing that post is wasted.

3. You say what stays and what goes

It’s your blog. You can accept submitted content if you wish and if you don’t agree with what someone submits then you can make the decision not to publish it.

4. You get to keep all of the profits

Want to publish AdSense ads? Go ahead. Want to add some Text Link Ads? Why not! If you decide to promote some products then nobody has any right to accuse you of spamming. If they don’t like it, they can go elsewhere.

5. You’re building up your asset and not someone else’s

Content isn’t king. Anyone can publish any old rubbish and label it content. The real value lies in updated, relevant content, but why should you spend time and effort keeping somebody else’s website fresh when you could be doing the same thing to your own?

6. You’re not reliant upon someone else’s hosting

When someone else’s forum goes down because of a hosting related issue then all you can do is wait until the forum owner gets things fixed. If they’re otherwise occupied there’s nothing much you can do about it. This actually happened recently to a forum I frequent. It was down for days because the owner was too busy to rescue the hacked database.

7. It’s easier to blog!

If you’ve ever tried to start your own forum from scratch then you’ll know how difficult it can be to keep participants active until it reaches a critical mass whereby it can sustain its own growth. Blogging, on the other hand, only relies on you for content and because of its personal nature it’s much easier to reach out and involve other bloggers.

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The Value Of Google PageRank

March 27th, 2007

Why are people so consumed with their PageRank, predicted PageRank, PageRank of inbound links, PageRank of pages with outbound link, etc.?

At the end of the day, PageRank doesn’t hold any value does it? Well, perhaps it does.

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Have You Reached Out And Touched An Advertiser?

March 20th, 2007

Have you or anyone you know of ever approached an advertiser who’s advertising on your website via a brokerage such as Text Link Ads with the intention of cutting out the middle man for a bigger cut of the advertising fee?

Is there anything in the TLA publishers’ terms and conditions that would prevent a publisher from approaching an advertiser directly and perhaps even undercutting TLA? I couldn’t see anything directly, but there is a bit about exclusivity “relative to placing static HTML links designed to drive traffic and increase popularity”.

I guess this means you can’t run your own Openads service on the same website as you’re publishing TLA ads.

Personally, I feel the benefits that a brokerage service provides (i.e. a marketplace with advertisers who do the legwork to come find you) would outweigh the additional income you might make in the short term because as advertisers turnover you’d be responsible for getting replacements signed up.

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SEO Myth: Multiple Search Engine Submissions Help Website Rankings

March 19th, 2007

How many search engines do you think there are on the web? 1? 3? 10?

I don’t actually have the answer to that question, but I do know that there are a lot of search engines, many of which neither you nor I will ever use. That doesn’t mean that other people won’t use them so it makes sense to get your website listed in them just in case. Right?

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New WordPress Plugin Directory

March 18th, 2007

My WordPress Dashboard informs me that there’s a new WordPress plugin directory. Is it just me or does the plugin directory look mangled? I’ve tried in Firefox 2.x and IE, resized the fonts, but they still look rubbish.

Here’s a capture of what I see,

WordPress Plugin Directory Looks Mangled

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