The plight of many a webmaster is attracting traffic to their website without the expense of hiring professional search engine optimisers, paying for underperforming banners nor endless pay per click campaigns.
The thought of free search engine traffic is often enough to make these webmasters giddy, but just how? What’s the best way for the least cost and least amount of work?
Read the rest of this entry »
Any website that offers some form of interactivity whereby user input can make its way to be published is a potential victim for spammers – people who want to promote a product or service, but without offering anything of value in return.
Often, those websites that are more visible in search engines are bigger, juicier targets because:
Read the rest of this entry »
Here’s a very curious AdWords ad. Try searching google for ‘adasd’ and look at the sponsored ads on the right.
At the time of typing, only one ad is shown:
Somehow, I don’t think this ad meets Google’s stringent editorial guidelines for advertisers 
I’ll be the first to admit that I’m not the world’s greatest when it comes to either list building or even generating back-end sales from the few subscribers I have. Yet, so many marketers praise the value of ‘the list’ that, apparently, the money rainbow ends smack bang in the middle of it.
I’ll also admit that I’m on peoples’ lists and yes, sometimes, they are blessed with a repeat sale from my good self so I guess there must be some truth in it or at least it’s worth giving it some more effort.
Combine this new enthusiasm for list-building and my propensity for ‘investing’ in new info products and you’ve got yourself someone who can’t refuse a course aimed specifically at those with smaller lists and a bargain price point or less than $10.
Well, I bought it and it seemed like so much of a bargain that you might be interested in it to.
So here it is!
Do let me know how you get on with it.
There seems to be an unsolicited email (spam) currently being sent out to AdWords advertisers, inviting them to take part in the recent class action suit against Google.
Read the rest of this entry »