Internet Business Blog

A new product has just been launched and it’s tickled me slightly. I received an email newsletter promoting it that went a little something like this…

Six months ago, Neil Shearing, launched an eBook called ‘Auto Income Secrets’. It was a great success and went on to generate sales of well over $250,000… Neil has today launched his latest product called ‘Insider Rollout Secrets’ in which he explains exactly how he achieved the amazing success detailed above.

Great stuff! Have a great success with something and then set out to have another one by telling people about how you did it the first time around… If this new product does well then I think there’s potential for another product about why the follow-up product did so well…

It’s not the first example of this technique. If you think about it, a heck of a lot of Internet Marketing products are based around ‘How To…’ You’d hope that these guides were produced by people who had already been there and sold the T-shirt.

So, really, it’s not a new technique, but it tickled me just the same.

An email just in from Michelle Timothy, owner of RSS to Blog, announces that there’s a sale on at the moment giving you the opportunity to own the Pro version of the software for $197 ($100 discount) and the original version for $97.

The biggest benefit to be gained from having the Pro version is that you can automatically post to any number of blogs from a single installation. The original version must be installed on each domain it’s to post to.

The main restriction with the sale prices is that they don’t include future upgrades. Fixes are included, though.

Check out RSS to Blog.

If you write and submit articles to websites or ezines on any kind of regular basis then you may already use one of the many submission tools that are available. These article submitters take the drudgery out of manual submission, but they come with an additional price over their sales tag in the form of duplicate content penalties!

Freely distributable articles can be a great way to get inbound links strewn across the web, but when you have those links embedded in the same content then the effectiveness of your articles diminishes.

The effect of having the same article distributed across a number of websites is that they may well be treated as duplicate content by search engines. This means you won’t necessarily get the maximum amount of benefit from any links that are embedded.

Could this hurt your websites ranking? If websites that republish your article are pushed into the supplemental results then most likely YES!

This is one of the biggest flaws with current article submission software. More sophisticated submitters such as Artemis Pro overcome this shortcoming by submitting a different version of the same base article to each article directory or list.

How does it do this?

Unlike some other applications that swap words for synonyms, which can result in articles that don’t read quite right, Artemis Pro works on a paragraph level.

If you structure your articles appropriately then a typical article of 6 paragraphs, tweaked a few times, can result in over 1,000 different articles that will read well because entire paragraphs remain intact. This, of course, means there’s some extra work added into the article writing and submission concept, but the potential benefits are well worth it.

Artemis Pro also automates the submission process so that articles are only submitted to relevant ezines and directories. This feature alone makes your submissions much more likely to be accepted than taking a shotgun approach that most other software uses.

This is another tool that I’m currently trialling. The concept seems sound. I’ll let you know how I get on.